Feb. 22, 2023

40 - Aaron Edelheit

40 - Aaron Edelheit
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Cannabis may already be a 100 billion dollar-a-year industry, even with the patchwork state-by-state legalization in the U.S. right now. The "green rush" is on, people want to claim their fortunes and legal states are encouraging everyone to climb aboard. Aspiring entrepreneurs need startup capital to get in the door and laws are changing by the year, with massive upheaval expected when federal decriminalization is finally realized. Is the current legal cannabis landscape in the U.S. setting up thousands of people for failure? That possibility is pondered by cannabis investor and author, Aaron Edelheit, who deeply studied the legal cannabis landscape in the U.S. In this episode, he shares his insights into why he thinks we're focusing on building up the wrong cannabis businesses and where he believes the real opportunity of this green rush lies. Plus beware a new scam in this week's News Joint Wrap, a fruity treat is Strain of the Week and more!

Check out Aaron's book The Hard Break: the case for a 24/6 Lifestyle

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